Giving birth too soon, and coping with a premature baby….can you ever be prepared?. So we think worrying about nappies is probably the last thing on your mind. But your baby needs protection so it is really positive and fabulous news to see that Pampers has developed its smallest nappy yet, the Pampers Preemie Protection Size P3.
So small, in fact, that they fit comfortably in the palm of your hand…
Pampers Preemie Protection Size P3
Designed specifically to meet the needs of the tiniest little fighters, the Size P3 nappy is three sizes smaller than a regular newborn nappy and is suitable for babies weighing smaller than 1.8lb (800g).
Pampers is demonstrating its continued commitment to the happy, healthy development of every baby in the UK, including those born prematurely, by donating 3 million1 of its smallest nappies to UK hospitals’ Neonatal Units, giving every premature baby born access to free nappies.
Approximately 1 in 11 babies (60,000)2 are born prematurely in the UK each year and due to advances in medical science, survival rates of these little fighters are increasing3.
“Premature babies have very unique requirements, which need to be valued and considered in every element of their care; the right nappy is no exception.
The nappies that are currently available do not fit the smallest babies properly so are often cut and folded to size, which can cause discomfort and impede optimal development”.
Neo-natal nurse and developmental specialist Cherry Bond
Pampers partners with Bliss
Pampers is partnering with the UK’s leading charity for babies born premature or sick, Bliss to get the nappies to the babies that need them, initially partnering with a limited number of hospitals across the country, before rolling out nationwide to all UK hospitals from summer 2017.
Together Pampers and Bliss aim to support the littlest fighters in the Neonatal Unit and those who care for them.
“We were thrilled to hear about the new range of Pampers nappies for premature babies, which will make a real difference to the lives of babies and those that care for them.
Caring for such a small and fragile baby can be daunting, but Bliss knows that getting families more actively involved in caring for their premature baby aids development, creates valuable bonding time and helps babies get better faster.
The nappy change is one way parents can take a lead and nappies that are fit for purpose will make this so much easier.”
Caroline Lee-Davey, CEO of Bliss
New Pampers Preemie Protection nappies are designed to minimise disruption to help with sleep, positioning, and medical care for premature babies. Regular newborn nappies currently used by Neonatal nurses have a wide core that can push baby’s legs apart, not allowing baby’s hips and legs to rest comfortably, which 99% of nurses agree disrupts healthy growth and development4.
Pampers Preemie Protection nappies
Pampers Preemie Protection nappies are available in sizes
P1 (<5lb/ 2.7kg)
P2 (<4lb/ 1.8kg)
P3 (<1.8lb/ 0.8kg)
and will start to be donated to hospitals from Summer 2017.
To arrange product sample delivery, UK hospitals are advised to contact email@example.com
The brand is also asking all parents to share photos of their little ones with a clenched fist on social media, to celebrate the amazing fighting spirit that premature babies show every day, and will be donating £1 to the charity for every picture shared using #powerofbabies.
With one in 11 British babies born prematurely every year, and survival rates increasing, the nappy manufacturer wanted to create a range designed purely
with premies in mind, so the little tots can be as comfy as possible.